Want to know how much you could make working in the the marketing industry? Or what the average salary ranges for different roles are?
There are a wide range of jobs in marketing, and pay varies significantly based on job title.
Below, we have collected data on salaries in the marketing industry, based on the job adverts we posted in 2018-19, and the comparison with 2017-18.
The table above shows the percentage difference in average salaries per category year on year.
As we can see, the category which experienced the highest growth, according to the jobs recruiters posted in 2019, was Mobile Marketing jobs. The average salary for these roles increased by 35.43%.
The category with the second highest increase was Marketing and Sales roles (18.08%), and the average salary for SEO and PPC roles rose by 17.82%.
The average salary for Direct Marketing jobs increased by 14.13%, and Marketing Director jobs increased by 12.12%.
The category which experienced the largest decrease in average salary in 2019 was Fundraising roles. This was followed by Sponsorship Marketing jobs – the average salary decreased by 19.97%.
Marketing Executive jobs increased by 0.37%, and salaries for Product Development jobs decreased by 2.71%.
The average salary for Graduate Marketing jobs decreased by 11.14%.
To see the full breakdown, download our salary report in full now:
Not working
New skills to look for in a marketing candidate
When it comes to choosing the right candidate for a marketing position, getting the right mix of technical skills and creativity is a must. Being a marketer can often mean being a jack of all trades, so having a good mix of abilities can be...
Top 10 marketing trends for 2012
Successful marketing strategies in 2012 will need to be thought through carefully. The developing nature of social media, the decline of traditional marketing as an effective method of reaching customers and the increasing sophistication of...
Finding the perfect marketing professional
In today's climate, it is more important than ever to ensure that you put the right people in the right jobs within your organisation. Having unqualified or unsuited personnel in key positions within your organisation is a mistake that no one...
Majority of marketing professionals feel their work impacts broader business
84% of people with careers in marketing feel that their achievements have an impact on the broader success of businesses according to a survey by recruitment specialists Robert Walters. The survey showed that marketers were second only to those...
Top social media tips for business
Social media is unavoidable these days. Whether it is celebrities tweeting on Twitter, your friends posting pictures on Facebook or professionals networking on LinkedIn, social media has made a massive impact on how we use the internet....
The 21st Century marketing professional
For modern marketing professionals, the industry is changing beyond recognition. The fundamentals of yesterday's skillsets still apply, but new applications, channels and digital developments mean that a raft of new marketing jobs and...
