If there’s one thing you can do to enhance your employability, it’s making a name for yourself in your industry.
Whether you’re just starting out in your marketing career, or you’ve got years of experience, it’s never too late to push your personal brand.
Why LinkedIn?
LinkedIn has fast become the platform for industry leaders to share their ideas and network with like-minded individuals. It has also become the hub for recruiters to search for and talk with suitable candidates, making it the ideal online location to promote your skills.
Your personal profile on LinkedIn is essentially a CV. You can include information that demonstrates your skills, a summary of your role and your relevant experience. You can also activate a tool which allows recruiters to see that you are looking for work.
Although the old fashioned applying for a CV is still the best method (in our opinion), if you’re looking to move somewhere quickly, having another avenue available to talk to recruiters is always a bonus.
How should I use it?
So, you’ve created a LinkedIn profile, but you’re struggling to populate it. Need a bit of help?
With the help of our Social Media Executive, and CV experts, CV KnowHow, we have put together a comprehensive guide about how to build your LinkedIn presence.
Our guide will help you build up your profile, and provide you with tips on how to communicate, network, and maintain a presence with recruiters.
Interested?
Download our guide below to boost your employability today. Just click the button below:
Public relations jobs: Job description
Public relations – or PR – jobs are concerned primarily with building an awareness and interest in a particular company, brand, person or product. There are many different jobs within PR careers but they all contribute to that general theme. Although public relations jobs are closely related to advertising, there is a difference in that those with public relations jobs focus on gaining free media exposure rather than directly paying for it.
Could one fifth of Christmas e-shopping be mobile this year?
New research suggests that as many as one in five UK online sales could be made through a mobile device by Christmas 2012, with the percentage of site visits through the channel increasing to 30%.
Is a covering letter really necessary these days?
Career experts say covering letters are still vital. They play an important part in the recruitment process because they encourage recruiters to read your CV. While a CV sets out your skills and experience for a particular marketing job, the covering letter specifically demonstrates your understanding of the organisation and the nature of the job being advertised.