If there’s one thing you can do to enhance your employability, it’s making a name for yourself in your industry.
Whether you’re just starting out in your marketing career, or you’ve got years of experience, it’s never too late to push your personal brand.
Why LinkedIn?
LinkedIn has fast become the platform for industry leaders to share their ideas and network with like-minded individuals. It has also become the hub for recruiters to search for and talk with suitable candidates, making it the ideal online location to promote your skills.
Your personal profile on LinkedIn is essentially a CV. You can include information that demonstrates your skills, a summary of your role and your relevant experience. You can also activate a tool which allows recruiters to see that you are looking for work.
Although the old fashioned applying for a CV is still the best method (in our opinion), if you’re looking to move somewhere quickly, having another avenue available to talk to recruiters is always a bonus.
How should I use it?
So, you’ve created a LinkedIn profile, but you’re struggling to populate it. Need a bit of help?
With the help of our Social Media Executive, and CV experts, CV KnowHow, we have put together a comprehensive guide about how to build your LinkedIn presence.
Our guide will help you build up your profile, and provide you with tips on how to communicate, network, and maintain a presence with recruiters.
Interested?
Download our guide below to boost your employability today. Just click the button below:
Don’t be the ‘colouring-in department’ warns Marketing Society president
At the Marketing Society Conference in London this week, society president Amanda Mackenzie called on the marketing community to behave more ethically and work to improve its standing in business management.
Mackenzie, who is also Aviva’s chief marketing and communications officer, said the marketing industry needed to be bolder to avoid being seen as “the colouring-in department”.
Dos and don’ts for Marketing Graduates
For marketing graduates specifically, the competition can be exceptionally fierce. Due to the popularity of this career choice, marketing graduates certainly need to make sure they perform to the best of their ability in 2013 in order to ensure triumph in the job hunt.
Video CVs: A help or hindrance when applying for marketing jobs?
Today’s CVs are full of hyperlinks to online profiles, blog spots, digital portfolios and company pages. The next development – something UK recruiters are gradually seeing more and more of – is the video CV, or VCV. The marketing, PR and new media sectors are likely to see an influx of the latest VCVs during 2013 and beyond, marketing HR experts predict.