A marketing analyst is responsible for providing information regarding customers markets and competitors. An ideal candidate for the job will have experience in the field of planning and managing research projects.
Responsibilities of a Market Analyst
- Provide ROI analysis on all marketing campaigns and sales activities.
- Answer specific business questions.
- Design research projects.
- Identify new market opportunities.
- Conduct market research.
- Create surveys to capture market data.
- Manage targeting.
- Competitive analysis to ensure staying one step ahead of competitors.
- Monitor and track competitive advertisements.
Marketing Analyst Job Requirements
- University degree in business, marketing or related field.
- Experience in marketing or market research.
- Knowledge of sales, marketing and business processes.
- Strong project management skills.
- Problem solving skills.
- Time management and organisational capabilities.
- Ability to travel.
Salary for Market Analyst Jobs
Usually between £24,000 – £47,000 per year.
What should I do if I’m being made redundant?
The emotional strain of redundancy can be described as none other than gut-wrenching. Nothing can prepare you for the threat of redundancy, but there are ways to cope with the reality of it. Losing your job can be devastating, but the most...
10 signs it’s time to quit your job
If you're finding it hard to lift yourself out of bed for work, it could be time to move on and find a new job... It turns out that frequently changing jobs is becoming the norm. Millennials have very different expectations from their jobs than...
A day in the life of brand management
David Wiseman is a Senior Account Manager at Digital Brand Reputation Management company Five Blocks. Here, he gives us an insight in to the unique world of reputation management and what his everyday role looks like. When we walk past a store and take a...
