A digital marketing agency is concerned with marketing and advertising a brand through digital methods, the most common platform for a digital marketing agency to focus on is online, however, with the increasing convergence of media and the rise of cross-platform services, the areas in which an online marketing agency is changing.
There are many different jobs within a digital marketing agency and this guide outlines what to expect from working at a digital or online marketing agency. Regardless of the job position, recruitment in marketing agencies are always looking for talented, driven and flexible individuals to fill job roles. Those working for a digital marketing agency can expect a varied and interesting working day as people.
Jobs within a digital marketing agency are as varied as their marketing strategies implemented. Website and product managers are tasked with running a website and ensuring that any marketing strategies are implemented to the best effect.
An account director at a digital marketing agency is responsible for ensuring that all projects and campaigns are completed according to the budget, the deadlines and are of a high standard. Marketing Executive is one of the entry-level jobs at a digital marketing company but it is the first step to promotion and higher prospects. The marketing executive will work in a marketing campaign and develop the marketing strategies for maximum effect.
A digital planner buyer will be responsible in negotiating prices, targets, scheduling and development of marketing strategies between clients and the online marketing agency.
To be successful at a marketing agency, an individual needs to be able to demonstrate a high level of intelligence, problem solving, adaptability, drive, determination and creativity to name but a few things.
You can search for digital marketing agency jobs on Simply Marketing Jobs.
Is a covering letter really necessary these days?
Career experts say covering letters are still vital. They play an important part in the recruitment process because they encourage recruiters to read your CV. While a CV sets out your skills and experience for a particular marketing job, the covering letter specifically demonstrates your understanding of the organisation and the nature of the job being advertised.
Opinion: Introverts can shine in the marketing job market too
Did you know that there are a dozen of groups on LinkedIn which promote themselves as being for introverts/ They are aimed at helping professionals with their job hunting or networking and none of them are hugely subscribed.
Is a degree in internet marketing worth having?
Virtually every organisation needs marketing and with internet use now part of life for the vast majority, web marketing has become a massive industry in its own right. Working in digital marketing appeals to ambitious graduates as this is the cutting edge of 21st century commerce.