A Guide to Graduate Marketing Jobs

Graduate jobs in marketing normally entail a large number of marketing aspects. Areas that trainees would work in include: planning; promotion; advertising; graduate PR jobs; product development; sponsorship; research; distribution. These jobs can be exciting and varied. This will normally be the case so that you can cover a whole range of different aspects of the marketing world to better prepare you for the future.

Responsibilities will be different according to the nature and size of the company. Marketing could be focussed on the sale of products, or it could also be used for bringing attention to certain issues for the public or for charity.

Graduate jobs in marketing can be found in a huge choice of organisations due to the fact that most companies will have departments just for marketing. The private and public sectors will be a possibility for graduate PR jobs as well as design graduate jobs. These could include: banking; retail; media; voluntary/charity organisations.

Specific positions such as design graduate jobs or graduate PR jobs may be available individually, or you may be expected to concentrate on all types of areas. The job role could also be title “marketing assistant/executive/coordinator”. This is an indication of just how varied a role you could land. You will progress in the company and you will be recognised for particular talents which will allow you to hone in on one aspect of marketing to further your career in.

Skills needed for graduate jobs in marketing include:

• Awareness of consumerism and products
• Organisation and planning
• Exceptional communication
• Multi-tasking
• Work under pressure
• Good computer knowledge
• Team work
• Positive attitude

Entry + Training

Graduate jobs in marketing will more often than not be helped if you have a relevant degree (such as Media Studies, Marketing, Communications etc.) although it is still possible with other degrees. Your personal qualities and skills will be looked at seriously too. Certain schemes may require some experience in the field (such as work experience or internships). Others will not need this at all.

Training can be achieved in a number of ways. Some companies will train you in-house; whilst others will prefer on-the-job training. You may also be sent to gain particular certificates before beginning work.

Salaries

Depending on the sector and size of the organisation you should expect to be paid anything from £16000 to £24,000 at first. Within time and progress in your career you could earn anything up to £50,000.