Ten ways to improve your marketing CV

Ten ways to improve your marketing CV

It goes without saying that a brilliant CV will be your ticket to an interview and your dream marketing job. All the advice from job-hunting experts says spend plenty of time getting your resume right. Don’t be sloppy, and in the ever-competitive world of marketing,...
Five tips for complying with the new EU Cookie Law

Five tips for complying with the new EU Cookie Law

EMEA marketers are scratching their heads, wondering how to go about compliance with the EU Privacy Directive that officially became law in the United Kingdom on 25 May 2012. The directive mandates that all companies marketing into the UK obtain consent from website...
Shell leads FTSE 100 in digital marketing

Shell leads FTSE 100 in digital marketing

Shell has landed the top spot in a survey of the UK’s most digitally connected corporate brands in the FTSE 100. For marketing professionals, Shell’s digital marketing strategy can be used as a benchmark for good practice in the industry, say experts. Other...