And you know it is.
A German jobs site called Jobs In Town launched an ad campaign this year that had us smiling and thinking at the same time. We’re calling it “sminking”.
In the well-positioned posters, machines, objects and even arcade games are shown to be hosting a hard done-by worker literally pulling the strings. With the caption “life’s too short for the wrong job”, each picture is arresting enough to make commuters stop and think.
Who knew that was was an accountant inside every ATM or a musician in every juke box?
Each advert makes an excellent point while being entertaining and creative with the use of space. We especially love the man on the bike who powers a child’s car ride all day long. That was obviously not easy to design and make happen.
There’s a real message here too – while these jobs aren’t real (thankfully), many people feel trapped by unfulfilling careers. It’s hoped that by posting adverts like this, job hunters will be given the push they need to start looking for something new.
A huge amount of credit should go to the models in each poster for really bringing each ‘job’ to life, and to the designers who thought of everything possible to make each photo as engaging and interesting as possible. Look at the detail in each ad!
Which is your favourite?
(Hat tip to Design Taxi)
If you’re stuck in the wrong job, take a look at all our latest marketing roles. To reach out to employers you might also like to join our LinkedIn group and start networking with sales professionals on our sister site SalesCrowd today.
Do self-employed marketing professionals earn more?
How does this compare with permanent jobs in marketing? According to the Croner Marketing Rewards Survey 2012/2013, the average London salary for a marketing executive working in middle management is currently £35,000, while a brand manager in London is paid £39,000. A marketing comms manager gets £38,000.
80% of smartphone owners use their devices while watching television
80% of smartphone owners use their device while watching television, according to the latest eCustomerServiceIndex results from eDigitalResearch and IMRG
Brand manager – Job description
Brand management is ‘the application of marketing techniques to a specific product, product line, or brand’ according to the official definition. So it follows that the job of brand manager is about taking on the marketing responsibility for a specific brand or group of brand