PR careers have become extraordinarily popular in the last decade or so, meaning the business has become highly competitive. Of course public relations jobs can entail a number of different responsibilities, but the aim is always the same: to manage and maintain the reputation of an organisation or brand. There are several routes into PR jobs, and this guide outlines some of the ways you can get yourself into the industry.
According to DirectNews, businesses who want to keep up with their competitors need to move fast to establish strong mobile marketing strategies. New figures published by ForeSee Results illustrates that an increasing number of consumers are using their mobile devices to shop. Indeed, over 2010’s festive period, 11 per cent of US consumers surveyed used
Online marketing jobs cover several aspects of marketing carried out over the internet, including Search Engine Marketing (SEO), Pay Per Click (PPC), Email Marketing, Online PR, Affiliate Marketing and more. These aspects of online marketing are often grouped together for roles like “Online Marketing Executive” or “Digital Marketing Executive”, although each aspect of online marketing
Market research jobs are in place to collect and analyse certain data and information for the benefit of businesses, charities and government organisations. Market research vacancies are most frequently found through specialist agencies that are set up to provide services to client organisations. However, marketing research jobs can also be found in house. The analysis
Public relations jobs manage the reputations of brands in a number of forms. The aim of this type of work is to influence the opinions and behaviour of the public in favour of their client. PR careers can entail numerous media and communication forms to manage and maintain positive reputations of an organisation, such as
Wherever you are in your career, London School of Marketing can help you develop the latest skills and get industry-relevant qualifications. Read more about joining the UK’s leading provider of CIM and CAM qualifications.
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